Law firms are the tightest when it comes to spending. Law firms are partnerships (expect for Slatter and Gordon and look how well that listing has gone) so the partners of the other parts of the business never want to spend money that will help another part and not their own.
Trust me - They played the media. They knew full well that their ad was never going to be aired. They targeted VW/Audi high spend stations. Thus not having to spend a cent, and claim injustice which the media lapped up. Free advertising.
Trust me - They played the media. They knew full well that their ad was never going to be aired. They targeted VW/Audi high spend stations. Thus not having to spend a cent, and claim injustice which the media lapped up. Free advertising.
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